Your Privacy Is Very Important To Us

How many emails have you gotten like this in the past few weeks? They all sound the same, right? How about these familiar lines: Your call is important, please hold. We value your business. Thanks for shopping. These lines probably made consumers feel good the first time. No one else was saying it, so hearing […]

The Trick To Hitting A Moving Target

The pressure is on when you’re trying to hit a moving target. There are always people around to criticize you, or to give you free advice on how to do it. Nothing is ever quite right when you’re taking aim, either. You’re too old. You’re too young. Your idea is too big. Your idea is […]