A Surefire Way To Never Achieve A Goal
I recently heard someone report on a project they were working on."Today, I'm working on this," they said. "I'm getting there."This is the kiss of death in the Agile framework.It's not specific, it doesn't give you any new information, and it doesn't tell you when it will be done.It's easy to see that it's a pretty useless sentence.So why do so many managers accept this from their teams?There are probably a lot of reasons. There's a lot going on, it's a long process and takes time, there are many variables in the way, it's not something tangible we can just measure or chart.The truth is that these are all excuses for lazy project management.
The truth is that this is usually the cause of one of two things:
- A conscious or non-conscious desire to avoid accountability. OR
- A vaguely defined goal or objective.
Let's break this down for a second.A vague goal would sound like "losing weight" or "speaking better Spanish."A clearly defined goal would sound like "losing 10 pounds by March" or "having a 30-minute conversation with a native speaker."
So where's the breakdown?
The secret is in the "-ing."It's the tell-tale symptom.There's no clear beginning or end. You can't check off the box.You're not sure where it starts or stops.It's the trouble with all gerunds.They used to be verbs, but now they're nouns.They used to be actionable, but now they're just there.This means that goals, progress reports, and project plans should all paranoically scan for "-ing" before finalizing.If you have one, it will likely end in an uncomfortable or unhappy failure.
2 Minute Action:
Here are the 3 questions I ask my team every, single day.Take 2 minutes and ask yourself:What did you accomplish yesterday?What will you accomplish today?Do you have any dependencies (things you're waiting on) to get these done?What are the impediments that will stop you from checking off these boxes?By focusing on what boxes are checked and which ones aren't you can avoid falling into the trap of eternally "working toward" something that may never have a finish line.Pro-tip: if your impediments are "not enough hours in the day" or "not enough coffee," you need to step back and look at your process/goals/expectations/standards. You might have a disaster right in front of you.
How To Get To Your Dream
Step 1 - Define the dream.
Examples of good definitions:
- Save 500 lives by donating blood.
- Fully fund a non-profit in my area for the year.
- Reach $x in revenue by 2025.
Examples of bad definitions:
- Change education.
- Start a non-profit.
- Disrupt the industry.
Hint: If you can't "check the box," then it's bad definition. You can't check the box on "learning Spanish," because you can always improve. You CAN check the box that reads "have a 30-minute conversation in Spanish with a native speaker."
Step 2 - Validate the dream's feasibility.
Example of good sources of validation:
- Experts in the field.
Example of bad sources of validation:
- Friends and family.
Step 3 - Start.
Examples of bad starts:
- Designing a logo.
- Filing for an LLC.
- Building software.
Examples of good starts:
- Making a sales call.
- Emailing your list with an offer.
- Any work you are currently avoiding.
Other tips:
- You have to start before you can see the ending.
- Gather the tools you need as you need them, or you might get caught up by how fun it is to buy all the gear instead of spending your energy on your mission.
- Be clear about WHY you have this dream, and whose dream it actually is.
2 Minute Action:
What's a goal you've had? When would you be able to check the box?Have you talked to any experts about how possible it is?Take a look at who you know in the industry (LinkedIn is great for this), and reach out to them, right now.