[SERIES] 6/7 Unpopular Belief: Get Famous
Famous people are frauds.Famous people are vain.Famous people are selfish.This is post 6 of 7 Unpopular Beliefs Series.
Get Famous!
Influence is power.
We discussed how money can be useful in making change in part 1.Influence is just as powerful.Marketers use celebrities to advertise their products.Why? Because we trust them. We've built a relationship with celebrities over the course of their careers.I'm including politicians in this, as well.The more people you spread your message to, the more you can help people.
"The opposite of getting famous is hiding."- Derek Sivers
Mass media is mass communication.
Fred Rogers did it.Jim Henson did it.Sesame Workshop does it all the time.Getting famous means mastering media and communicating your message. Getting famous means being a practitioner of influence, not merely a wielder of it.
2 Minute Action
What networks do you have now?Instagram? Snapchat? Facebook? LinkedIn? Twitter?For me, it's email.What's your message?Today is a great day to publish a random act of kindness or a resource that can help people.And what's great is that it doesn't need to take more than 2 minutes.
The Sneaky Thing That Is Distracting Most People
Instagram, Twitter, Facebook, CNN, ABC, FOX, the podcast you listened in the car, the sci-fi book you read, etc. etc. etc.These are all media from which we consume "content."Many people really seem to like the content of truisms, idioms, platitudes, or just plain old "sayings."
The trouble with "sayings" is that without context, they don't mean anything.
This is a platitude.It's just like a horoscope.
It could apply to anyone at any point in their lives.
Without context, it's hard to say "that's not true."Without context, it's hard to know how to empathize with the idea and understand it.Without context, it's downright impossible to not be confused by outright contradictions!
Here are some examples of what I mean:
"Good things come to those who wait."and"You miss 100% of the shots you don't take."Or how about:"Better late than never."and"The early bird gets the worm."
Do you get my point?
It's impossible to vet any of this as useful without knowing to what the statement is referring.It's fluff.It's filler.
It's a pointless distraction and most people are falling for it.
At the moment, we are living in the Information Age, where it's up to us to calibrate our "B.S. detectors."Keeping context in mind is a huge part of the battle.If you want to understand people, make an impact, or move in the direction of your dreams, you're going to need to bring context into view.
2 Minute Action
What is one information source you use daily?Today, as you go through your routine, consider where "information" on this medium is coming from.It only takes an extra second--not even two minutes--to ask yourself:"Is this true in other cases?""Would this always apply to other parts of my life?""When does this not apply?"