How To Figure Out If It’s Worth Your Time
Good reasons to quit:
Because you don’t believe in the product.Because you have other priorities.Because your reasons for starting.
Bad reasons to quit:
Because you messed up and everyone will think you’re a fraud.Because you didn’t realize how much work it would be.Because no one on your team believes in the product anymore. These are are just a few reasons, but there are many more out there. It’s up to you to decide how to spend your time attention.Usually it’s not about whether it’s “worth your time,” but rather “would you regret not seeing this through?”
2 Minute Action:
What’s something you will regret not doing this year?Why’s that?Instead of expecting yourself to magically find the time or resources to do this, could you set aside the time on your calendar?Could you make the first step smaller?Could you forgive yourself a little more for messing up and starting again?Think big picture here. If you’ll regret not doing it, you need to uncover the true motivation for checking this off your list.
Hard Work Isn’t As Vaynerchuk Describes It
Gary Vaynerchuk totes his success to hard work and mostly just that.I’ve actually been following him since he was posting wine videos on YouTube for Wine Library in 2012.The weird thing is that he actually does work very hard. He’s constantly working. He’s constantly selling. He’s constantly moving.
But the critical thing to notice is that he’s made most of his money by investing in big companies like Twitter.
Its easy to say: “oh, he just put in some capital and now he’s reaping all the benefits. If I’d have been so lucky, I’d be there too.”This is only partially true.Yes he invested in the right things at the right time.But he also had access to these investments because of all the work he did prior.He was in the social network of the people who could get him access to the deal.He had to have a few things in place to make this happen.
Talent, opportunity, and hard work.
Heres how it looks when targeting succsss:Talent + Opportunity (Hard Work) = Success
2 Minute Action:
Do your dreams match your behaviors?What will you have to do differently to make this dream a reality?What might stop you from getting there?How might you handle those challenges differently now that you’ve addressed them, here.Please take these two minutes to clearly define what success looks like and what you might need to do differently to get there.It may be hard work, but it also may be creating the opportunities you’ll need.Talent is out of your control and it turns out that it’s not super important in the formula we covered above.😉
Here’s How To Do It When It Feels Imposs
You've heard me preach the 2 minute action for a while, but I sense that many people really believe that you can’t do anything in 2 minutes.
Well here’s the honest truth:
You can’t do what you want in 2 minutes.And you know what else?Do it anyway.You're never going to have enough time, money, people, whatever, insert excuse here.
This is the point that made Nike’s brand so powerful.
It will never be the perfect time.You will never feel completely rested.Opportunity will never look like the idea of opportunity you have in your mind.
Pause the narrative for a second.
Just start.Just go.Just do it!It’s not about having the right conditions to start, it’s about starting now, even when you can’t see the finish line.
Of course you can’t do it in 2 minutes.
Do it anyway.
2 Minute Action:
Most big actions are actually made up of lots of little actions.If you had a gun to your head and you HAD to start on your idea/project/dream, how would you spend your 2 minutes?Your call, today.Just like always.