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Do You Make Every Second Count?

How many times do you pick up your phone everyday?How many minutes are spent scrolling Instagram or binging on YouTube?What’s the accumulated time wasted in these micro moments?

What if, instead, you took a few of these micro-moments today and did something else?

What if you make a practice of turning these moments into more useful ones instead of throw aways?

This is called making every second count.

It’s not feasible to convert every micro-moment but you can convert a few.If you convert a few per day, over the course of a lifetime . . . you can make a difference.Since you’ve only got one life, you can’t afford not to.

2 Minute Action

Here are some suggestions for today:Text and old friend.Write a thank you letter to a teacher.Tell someone you love them—totally out of the blue.

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How Seeing The Rain Can Launch You Toward Success

You know the guy selling sunglasses on the street?Well, that guy does something smart.As soon as it starts raining, he's selling umbrellas and ponchos.Might sound pretty obvious but there are many businesses that just don't adapt to market conditions.

The tricky part is seeing the rain.

Blockbuster said: "our data show that people still like the experience of walking into a brick and mortar store."The trouble is that this was true--at least, it's what people reported to be true. It's what the customers themselves thought to be true.It's just that, when faced with the choice, people prefer sitting on the couch and watching Netflix."Self-report" is a pretty poor assessment of the truth unless you're literally just looking for people's perceptions.A better assessment, in science, in business, and in life is the assessment of actual behavior.Measure actual market behavior and you will find the truth.See the rain and it'll be obvious that you need to sell umbrellas.

2 Minute Action

The best predictor of future behavior is past behavior.What are the ways you're measuring your success?Sales? Impact stories? Market Share? Lives saved?Take 2 minutes to identify 3-5 ways you're measuring success.Once you've got a few, ask yourself: "how will I know when it's raining?"

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Surprise: You Aren’t Just What You Eat

You are what you eat.Have you heard this?Well, guess what?You are what you eat, watch, listen to or otherwise consume.This tends to make sense to most people.

Garbage in; garbage out.

The thing that’s weird is that you also are what you do.Did you avoid a conversation?Did you stand up for what’s right?Did you hit the snooze button, again?One action or decision doesn’t make you who you are, but it does make the next action easier.And it’s what we repeatedly do that defines who we are to the world.

2 Minute Action

What’s something you wish you would do?Set yourself up to make it happen right now.Maybe it’s scheduling a meeting with the person you need to talk to.Maybe it’s donating to the cause.Maybe it’s asking your friend to be your gym buddy.You can set yourself up for success today and it takes less than 2 minutes.Focus on what you can control and don’t leave any effort at home.

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